Working on our pitches for magazines and online sites April 18 2017
Twoodie is the ONE STOP skill-building, creativity-boosting baby toy solution designed to cover ALL the essential developmental and learning needs in your child's first 18 months of life.
Our toy is inspired by Montessori free play, because we believe fun playful learning is fundamental to growth – and don’t just take our word for it, free play is preferred by Prince George, Google's Larry & Sergei, and an innumerable number of super-successful CEOs who were educated according to this method. We’ve dedicated three years and over 20 independent tests to ensure the purity/safety of Twoodie toys, so that you can trust every single one is natural, sustainable, and made to exacting quality standards in Japan. Twoodies come packaged in a luxurious velvet pouch for easy transport, and a solid artist-tattooed shoebox for safe storage...adding beauty (not clutter) to the home.
In this tech-focused world, your baby only needs ONE toy before paediatricians say it's safe to engage with smartphones and screentime: Twoodie is that toy!
Twoodie is the ONE STOP baby toy solution that is designed to cover ALL the essential developmental and learning needs of a child's first 18 months of life.
It's inspired by Montessori free play as preferred by Prince George, but also Google's Larry & Sergei and a disproportionate amount of CEOs who were schooled in this method. Twoodie spent three years and ran over 20 independent tests to ensure the purity/safety of the toys which are natural, sustainable and made to exacting quality standards in Japan. Twoodies come packaged in a luxurious velvet pouch for easy transport and a solid artist tattooed shoebox for safe storage...Adding beauty (not clutter) to the home.
You only need ONE toy before paediatricians say it's safe to engage with smartphones and screentime: Twoodie is that toy!
US$125 with complimentary shipping
Sold exclusively via twoodie.com
We've spent 3 years immersed in Japanese culture, interviewing children's health & development specialists and collaborating with wood technicians to create the ALL IN ONE baby toy.
The Twoodie gems are unique in that they cover ALL the early learning and developmental requirements for 0-18 months but are appreciated by playful minds of all ages.
With Twoodie you only need ONE toy for the critical first 2yrs when paediatricians recommend no screen time. Twoodie is an all in one solution that's organic, stylish and PROVEN.
We've designed a toy that speaks to Marie Kondo's minimalism and Montessori free play (as preferred by Prince George, but also Google's Larry & Sergei and a disproportionate amount of CEOs who were educated according to this method).
It's an heirloom and adds beauty not clutter to the home.
We have run over 20 independent tests to ensure the purity and safety of the toys which are all natural, sustainable and made to exacting standards in Osaka, Japan.
Twoodie is the world’s first completely transparent toy brand.
Safe Sustainable and stylish
Tried tested trusted
Imperfect impermanent incomplete
Twoodie is the ONE STOP baby toy solution that covers ALL the essential developmental and learning needs of a child's first 18 months of life.
It's inspired by Marie Kondo's minimalism and Montessori free play (as preferred by Prince George, but also Google's Larry & Sergei and a disproportionate amount of CEOs who were educated according to this method). We ran over 20 independent tests to ensure the purity/safety of the toys which are natural, sustainable and made in Japan.
75 words, 460 characters with spaces
Using sustainable woods and some impressive physics Twoodie makes whimsical surrealist stacking toys.
The gems are part of a new movement of toys that embrace free and 'self directed' play and has recently gained momentum after the royal family decided that Prince George would attend a Montessori nursery school.
From 0-2 yrs paediatricians recommend no screen time as this can damage a young child’s retina irreversibly. So the African-Australian designers at Twoodie set out with the ambitious goal to create a toy that would fulfil ALL of the developmental and learning needs for the first 18 months of life.
"People need less stuff because they are travelling more and living in dense urban spaces. They seek the organic: wood, nature and calming objects - a complement to their hyper connected surroundings and lifestyle. Twoodie is an all in one toy for millennial parents that relieves anxiety and encourages interaction."
These pure wood gems are cross purpose although they are tested to the strictest international standards for newborn babies and have faceted edges and a careful weighting that allows little ones to grasp them easily...
Everything is Made in Japan where the toy was developed with human centred design and observation at the Tokyo Toy museum and the hundred year old archives of the Odawara wood center.
Twoodie is the only toy brand in the world offering complete transparency, a rarity in the cheap and opaque world of plastic playthings. This engenders trust from a small but growing international clientele of artists, tastemakers and idealistic parents.
Hi Nic. We're writing to you because you write about issues that are
important to all of us.
Therefore we think there is a possibility you will understand what we are
trying to do. Its about mission, not ambition:
We've started a new type of toy company. After living in Asia and being
at the coldface we experienced the poisonous effect cheap plastic toys have on our health, communities and environment. Everyone talks about cleaning up the fashion supply chain, but toys are a vastly more opaque and
There was this moment when I realised that the plastic toys I was picking
up off the beach in my company sponsored clean up were exactly the same as those in the Toys R Us showroom I walked through every day at work.
If the statistic that in 2050 there will be more plastic than fish in the
ocean is true then sacrificing our careers and everything we own to fix
this problem has to be worth it.
How we solve this problem:
1 - We designed a toy that uniquely covers ALL the developmental needs of a child for their first 18 months. So you "only need to buy 1".
2 - We made these toys sustainably in Japan, compensated everyone involved fairly and tested them independently.
3 - We made our Public Benefit company COMPLETELY TRANSPARENT: all our margins, factories, salaries, contracts, testing certifications and
philanthropic giving is available for public scrutiny at twoodie.com
This way we hold ourselves to account.
How can you help us? Connect us to someone at your newspaper who
understands design and sustainability and will tell the world that *there
is now an alternative to toxic toys and plastic landfill.* Or consider this for your blog. That's all we're asking: the opportunity to let people know it exists.
For your consideration.